A neutral stimulus would be the tone in Pavlov's original experiment with dog salivation. Acquisition is the process of relating a neutral stimulus with an unconditioned response, which creates a conditioned response to a conditioned stimulus. Using Pavlov's classical conditioning principles, I would introduce a shock as the unconditioned stimulus. The unconditioned response would be him experiencing pain. Gradually, I would introduce marijuana as a neutral stimulus to accompany the shock. He will relate the pain of the shock to the use of marijuana, which is a process called acquisition. Eventually, he will stop smoking marijuana because he will be conditioned to avoid the pain associated with it.
A reinforcement is an award that increases the desired behavior. Punishment is something that decreases the desired behavior. Each day he goes without smoking marijuana, I would reward him with $1, which would be positive reinforcement because I am adding something to encourage that behavior. Each time he does smoke, I would take away $5, which would be negative punishment, because I'm taking something away to discourage that behavior.
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